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What is a CMA (Comparable Market Analysis)?

A CMA, comparable market analysis, is a way to determine the current market value of a home.  It's how an agent determines the price for which a home will sell.  Good listing agents do these before advising a seller to list price.  Likewise, good buyers agents do these before advising a buyer what to offer.

Market value is determined by taking the last 60 to 90 days worth of sales that are in the same neighborhood and most like the house in question (subject).  Then you adjust for differences between the subject and those that sold.  If a home that sold has two more bedrooms and more square footage than the subject, a deduction in price is made to that larger home that sold.  If the subject has a finished basement, and a home that sold doesn't, you would add the price of that finished basement to the home that sold.  Adjustments like these are how you come to market value.

When making adjustments, you don't take small items into account like ceiling fans.  You take large items like number of bedrooms, bathrooms, fireplaces, decks, fences, etc into account.  Upgrades like granite and newer appliances should also be taken into account when doing a CMA.

A CMA is more of an art than a science.  However, doing a CMA before lisitng your home, or making an offer on one, will tell you the market value of a home.  Make sure the agent you hire is doing a CMA before advising you on listing or offer price.

Chris Ann Cleland, Associate Broker- Licensed in Virginia, GRI, SFR, Northern Virginia Short Sale Specialist. Affiliated with Long & Foster, 7526 Limestone Drive, Gainesville, VA 20155.  To contact Chris Ann, call 703-402-0037 or email chrisann@LNF.com.  Or you can visit her website:  www.nvarealestate.net.

Header is a combination of photos from the Bristow, Gainesville & Haymarket areas, taken by Chris Ann Cleland.

Comments

Chris Ann, very good post and simple enough. Thanks fro sharing . Have a great weekend.

Posted by Suma Kakani (Northern IL Realtor - Keller Williams Success Realty) over 2 years ago

Suma:  Thanks. We tend to use words in our business that are common to us, but need explaining to the public.  This is one I'll be linking to again and again.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Hi Chris Ann: I see that you use your blogs the same way I use mine. I often refer clients to articles I've written about certain subjects becuase it's easier than reinventing the wheel, LOL.

sacramento short sale agent

Posted by Elizabeth Weintraub, Sacramento Short Sale Agent, Land Park, East Sac, Lyon RE (Top 1% at Lyon Real Estate #00697006) over 2 years ago

Elizabeth:  I actually took that idea from you.  I get a lot of inspiration from your blog.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Chris  Ann --- you are so right --- an agent should always do a CMA before advising the seller(s) on a price.


         Mama Liz

Posted by Liz Loadholt- AgentOwned Realty- Covering SC over 2 years ago

Liz:  I don't know why some of them don't.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Chris Ann... CMA's are VERY important for the prospective sellers to have done.  I even go so far as to make adjustments for fireplaces, walk-out basements, etc.  The same as an appraiser would do.  But at least this way the seller can get a *true* value of what their home/condo is worth.

valerie osterhoudt

Posted by Valerie Osterhoudt, ABR ~ Cromwell, CT Real Estate ~ 860.883.8889 (Johnson Real Estate, Inc.) over 2 years ago

Valerie:  More great examples of making adjustments for bigger things.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Great post!  Also, great classes yesterday at the Fall Conference.

Posted by Mark Worrilow (Confidence Realty) over 2 years ago

Mark: Thanks!  It's nice to see you here on AR.  I hope you make this a consistent thing.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Chris Ann

A quality CMA is invaluable in providing expert advise to our clients. I place emphasis on the word   "quality". And it takes a professional to make the needed adjustments, that software is often times unable to account for.

Posted by Trey Thurmond, College Station , Texas Homes (Brazosland Classic Realty) over 2 years ago

Trey:  Quality advice is right.  Working with a buyer or seller without a CMA is like being blindfolded.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Chris Ann,

Good and simple explanation of what happens behind the scenes...and I like how you use these as a reference for your clients...

Posted by LORI COFER ~ PULLMAN WA -- Realtor® ~ 509-330-0086 (Beasley Realty) over 2 years ago

Lori:  Thanks.  I learned it from Elizabeth Weintraub.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 2 years ago

Chris, a good explanation of a CMA that any client would appreciate. I like that you stated it is an art and not a science.

Posted by Teral McDowell (KW® Central-Murphy) over 1 year ago

Teral:  I'm scared of the agents that think it is a science.  With so many variables in any given house or neighborhood, there is no hard and fast rule of thumb.

Posted by Chris Ann Cleland, Associate Broker, Northern VA (Long & Foster REALTORS®, Gainesville, VA) over 1 year ago

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